The Entrepreneurial Journey Is Hard, Don’t Go It Alone
No clear direction. Loneliness. Doubt. Knowledge gaps. No peer support. No direct access to mentors. Relentless distractions. Confusion about tools. Fear of failure.
Entrepreneurs battle these struggles every day. These struggles can lead to inertia, unfocused action, wasted resources, poor decision making, and feelings of overwhelm. Faced with these struggles, it’s no wonder that so many entrepreneurs never start or burn out far short of achieving their dreams.
This difficult terrain is all part of the entrepreneurial journey. It’ll never be easy. Success will never be guaranteed. But the probability of success – building a profitable defensible business on your own terms – can be dramatically improved with the help of a business mentor and by following a proven road map.
The least risky path to a profitable wellness business is: choose your idea -> develop it into a profitable side hustle (part-time business) whilst keeping your day job -> quit your day job and go full time.
- Passionate about the wellness space and a world free of preventable disease.
- Driven by purpose.
- Willing to work hard.
- Eager to create your own luck.
- Ready to start a side hustle or improve an existing business.
If that sounds like you, and if you’ve been looking for a way to make it happen, then I’d love to welcome you into the Wellness Business School.
The Wellness Business School is in beta mode. That’s special – for me and for you. It’s a moment of exploration. It’s a moment of innovation. It’s a moment to establish deep roots. If you feel the excitement of being part of something special from the very beginning, now is the opportune moment to become a Founding Member.
But first, let’s see if the Wellness Business School is a good match for you:
It’s a match if you…
icon-check Are in the very early days of learning what it takes to be an entrepreneur in the wellness space and you don’t have a functioning part-time business or fulltime practice (yet).
icon-check Have a functioning business that is already generating some amount of revenue even if it’s small, and even if it’s not in the wellness space.
icon-check Accept the responsibility to work hard and diligently because you know that success is not guaranteed or easily achieved.
icon-check Are willing to invest resources – time, energy and money – on building your own dream business.
icon-check Are committed to helping people and you are in it for the long haul. Your business is not a one-night-stand.
icon-check Are emotionally ready to participate in giving and receiving feedback that may at times challenge your original thinking.
It’s not a match if you…
icon-lock Are not ready to start a side hustle or grow your existing business in the wellness space.
icon-lock Expect success to come easily, quickly, and largely on the backs of others carrying you.
icon-lock Are not willing to invest resources – time, energy and money – on building your dream business.
icon-lock Have more excuses for not starting a part-time or full-time business than reasons to start.
icon-lock Are not yet ready to share your ideas, questions, challenges, and needs with others (customers, mentors, advisors) for their constructive feedback.
Frequently Asked Questions
You may have questions. Here are some important ones to know about before starting your journey:
What will I get?
As an entrepreneur, I have found many resources to be helpful, from books to mentors to courses, and most of all, my own experiences. However, I have not found a single source that pulls everything together for the wellness entrepreneur and does it well. That is until a mentor pointed me in the direction of Bill Aulet the Managing Director of the Martin Trust Center for MIT Entrepreneurship.
With his help, I was able to curate the best frameworks, methodologies, tactics, and tools used by serial entrepreneurs and taught by the top business schools such as MIT and Stanford and adapt them, where needed, for the wellness space. You’ll learn the best from the best. Organised into the crucial step-by-step road map needed when launching and growing a wellness business.
The goal of the Wellness Business School, then, is to provide guidance and a road map in a messy and sometimes confusing process where you, the entrepreneur, are attempting to do something that has never been done before. What a terribly difficult task to take on, but what an incredibly important and rewarding one.
The journey from idea to a scalable profitable business consists of 6 milestones:
Milestone 1: The Wellness Business Road Map – Discover how to tap your own genius, avoid the entrepreneurial pitfalls, and map your journey. TAP HERE TO START
Milestone 2: Ideation – Do a ballpark validation (quick test) to decide if your idea is worth moving forward with.
Milestone 3: Bootstart – Go from idea to your first customer without quitting your day job.
Milestone 4: 10x Launch – Go from your minimum viable product to your first reference customers without quitting your day job.
Milestone 5: 10x Growth – Find your business growth engines whilst crossing the chasm to 10x the number of your reference customers.
Milestone 6: 10x Scale – Optimize your growth engines to 10x scale your business.
Do I need to have a business idea before starting?
No, you don’t. The program will help you find and test ideas suited to your interest and passion. In the Wellness Business Road Map (milestone #1), I’ll also provide you with my own personal list of well researched high-potential wellness niches. If I had the time to start another business in the wellness space, these are the niches I would choose from.
What type of business can I work on?
You can work on any type of business idea in any market.
Don’t waste time and money building a business on an idea or a framework that hasn’t been proven. Apply the many tested concepts in the Wellness Business Academy to improve your chance of success.
I want to make sure you understand this is not a get rich quick scheme. Entrepreneurship requires effort and the results will vary significantly from participant to participant. Not all businesses and new products or services succeed, and this program will not guarantee your success. This offering is an education tool. Always remember that running a business involves risk. Some businesses succeed, and some fail. Any testimonials are real and valid but are not guarantees that you will obtain the same results.